STORYTELLING

Understand the expansion of mythology and archetypes, explore a variety of emerging technologies that afford new ways of telling stories and apply them to world-building scenarios with real-world clients that offer customer personalization, interaction, and reward.

Fall 2020

YETI

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Students created a 3D world to allow Yeti customers to discover products where they would be used: In The Wild. Click on the image for the experience's content bible

By: Jackson Cobb, Thi Le, Ansley Marquardt, Daniela Quesada, Taylor King, and Sarah Krueger

@48Moods

@48Moods is an experiment in collective storytelling using Instagram created each semester by the class. Biweekly, students are called to respond to a theme with an image & haiku. The simplicity of the exercise helps students build a lasting creative process.

Each semester, graduate students in the class are tasked to curate images and reflections from the class and design a tangible-meets-digital piece that sparks communication.

Spring 2020

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Spring 2019

Fall 2019

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Story Experiments

TXI Acceptance!

Through the completion of different software certificates, students design themed experiences and prototype their ideas.

As a way to induct the next cohort of accepted Texas Immersive Explorers, students develop an interactive story experience to welcome them into the program.